Mimi Bay (SE)

The just 18-year-old Swedish Mimi Bergman is the mastermind of this solo project, which is characterized by a keen sense of DIY. At an early age Mimi taught herself music and has subsequently created her own brand around indie and bedroom pop. Her soft-as-velvet voice is accompanied by synthesizers, guitars, and drum beats. It is laid back and atmospheric, and it virtually oozes with pleasure.